UK Apple enthusiasts are being made to wait that little bit longer to experience its brand new contactless payment technology. Apple recently announced, somewhat vaguely, that its new feature was coming in July, though no mention was given as to when in July this would be.
Speculation has been rife about the new service since its announcement, and word on the industry grapevine was that Apple were due to launch the service on July 1st.
Why the Confusion?
The Daily Mail are usually very astute in predicting technology launch dates, with various insider sources dotted around the industry. They published a piece on July 1st through the MailOnline that claimed that the arrival of Apple Pay in the UK would occur at some point that day.
The article was then subsequently removed from its online publication arm with the link leading to a default sorry page.
The UK Cards Association, thought to be the original source of the release date, has subsequently sent Pocket-lint a statement retracting its original mistake.
What is Apple Pay Anyway?
Apple Pay is a mobile payment service that lets certain Apple mobile devices (iPhone 6, iPhone 6plus and Apple watch) make payments at retail and online checkouts. It works by digitizing and replacing the credit or debit magnetic strip card transaction at credit card terminals.
Apple CEO Tim Cook described magnetic strip transactions as broken based upon reliance on a plastic card’s ‘outdated and vulnerable magnetic interface, exposed numbers, and insecure security codes.’ The service lets Apple devices wirelessly communicate with point of sale systems using a near field communication (NFC) antenna.
Users of Apple Pay in online transactions will simply need to select Apple Pay as the payment method, before using Apple’s Touch ID feature to validate the purchase. If adopted by casinos, this will give users an additional layer of security over existing wallet payment methods such as Paypal, as Touch ID is specific to the user’s digital fingerprint.
So, whilst we’re still waiting for the official launch of Apple’s innovative new pay feature, its adoption by UK casinos could provide a fantastic new depositing method for iGamers. Watch this space…