The spectacular growth of the UK's mobile casino market is no surprise to any of us. Mobile casinos are leaving behind previously set benchmarks and are consistently raising the standards not only in terms of net revenues and the number of registered players but also through technological advancements and cosmetic changes to their websites.
Our recent research indicates that a substantial number of players prefer playing at mobile casinos that have excellent aesthetic tastes. We at Droid Slots performed an exercise: we evaluated 75 mobile casinos on five parameters of aesthetic appeal – freshness, uniqueness, fineness, style, and elegance. Let's understand this procedure in detail and find out which four UK mobile casinos are aesthetically great!
Have you ever tried reading what casinos say about themselves? Do you think their branding tell you something about their personalities? Wondering this, I decided to analyse the ways in which casinos have been presenting themselves, and have some interesting findings to share. Out of our top 20 UK mobile casinos, I found that 14 casinos have managed to boil their brands down to ‘one message which struck me the most' which I'm going to share with you.
But… why should this post interest you in the first place? Well, because it tells you what casinos believe they are great at, and understanding such messages can make a difference to where you decide to play? If you take these branding messages at face-value, you may be in a position to make a judgmental call whether to play at a particular casino or not. However, if you realise that a particular casino doesn't walk the talk, ie. their branding message doesn't comply with what and how they actually go about their work, you'll question that casino's credibility and take everything they say with a pinch of salt. Either way, you are going to be in a win-win situation. Let's see what we have found…